Featured, Headline, Science »

[25 Mai 2009 | No Comment | ]
Do You Want To Live Forever? | Aubrey de Grey

Very interesting documentation and also his book “Ending Aging”.
Very detailed about the medical aspects of aging from biological and technical point of view.
Channel 4 Documentary following the revolutionary life-extension and immortality ideas of this somewhat eccentric scientist, Dr. Aubrey de Grey.
This show is all about the radical ideas of a Cambridge biomedical gerontologist called Aubrey de Grey who believes that, within the next 20-30 years, we could extend life indefinitely by addressing seven major factors in the aging process. He describes his work as Strategies for Engineered Negligible Senescence (SENS).
EngEdu …

Business, Headline »

[21 Mai 2009 | No Comment | ]
Outliers: The Story of Success | Malcolm Gladwell

Malcolm Gladwell has been a staff writer with The New Yorker magazine since 1996. In 2005 he was named one of Time Magazine’s 100 Most Influential People. He is the author of two books, The Tipping Point: How Little Things Make a Big Difference (2000) and Blink: The Power of Thinking Without Thinking (2005), both of which were number one New York Times bestsellers.
First, it is hard work. To become an expert in a field, one needs at least about 10,000 hours of labor. Examples Bill Gates has also worked …

Business, Headline »

[21 Apr 2009 | No Comment | ]
Balancing online and offline media spend | Only the fastest will survive

London Business School, the Daily Telegraph and Google via Youtube Channel are partnering to provide unique bite-sized insights contributed by some of the UK’s leading organisations.

Drawing inspiration from successful leaders becomes critical. They invite you to watch, engage and debate with the Survival of the Fastest community. Join at http://www.youtube.com/user/survivalofthefastest 
Guy Phillipson, CEO, Internet Advertising Bureau -
Balancing online and offline media spend

Keyfacts: 

2/3 regularly watching TV while surfing the internet
online is the entertainment channel
TV & online is a golden combination

 
The quest for brand differentiation

Keyfacts:

we see 3000 Brandmessages a day.
How can we differenciate good advertising
the Internet is a two Way Advertising Street.
not a high cost …

Business, Headline »

[6 Mär 2009 | No Comment | ]
Marissa Mayer Google on key areas of technology & organizational structures

Some key bullets from this interview.

Marissa Mayer Google on key areas of technology & organizational structures 
If you have someone who’s smart, who doesn’t get things done, that’s a problem.
We like to work with really small teams.
the voice breakthrough will probably happen in the next five years

Business »

[7 Feb 2009 | No Comment | ]
The SuperOrganism

The Pulitzer Prize-winning authors of The Ants render the extraordinary lives of the social insects in this visually spectacular volume.
Bert Hölldobler is Foundation Professor at Arizona State University and the recipient of numerous awards, including the Pulitzer Prize and the Leibniz Prize. He lives in Arizona and Germany.
Edward O. Wilson, a Harvard professor for nearly five decades, is the author of more than twenty books and the recipient of two Pulitzer Prizes and the National Medal of Science. He lives in Lexington, Massachusetts.

 
The Superorganism promises to be one of the most important scientific works …